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Today's Terms
Marketing Plan
Definition:
A plan for how a business's products and/or services will be marketed. This includes information on target markets and how to reach them, competitor analysis, marketing and advertising methods, anticipated marketing costs, and possible future marketing opportunities.
Business Plan
Definition:
A business plan contains all the information about your business: name, location, number of employees, how the business is organized, management team, the business's purpose, products and/or services and how they will be rendered, target markets, equipment needs, and any other pertinent information.
Accounting Procedure
Definition:
Similar to accounting method, but applied to more routine issues. For example, the method of computing depreciation, handling small capital expenditures.
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